Every business was created to solve a problem.
Yet few sell solutions.
Why should your clients do all the hard work trying to figure out how you can help them?
Solved to Sold helps your business, clients, and colleagues to succeed, bringing everyone together to make it happen.
Acquiring and retaining both clients and colleagues is more challenging than ever before.
Using Solved to Sold's Storytelling system, we'll:
Explore client and colleague experiences
Identify precisely the biggest problem you solve
The unique solution you offer
Simplify your sales proposition
Empower everyone to win.
Tapping into the vast knowledge of your most treasured communities, Solved to Sold creates a solution story that radically accelerates the time to acquisition and retention - of both clients, and colleagues.
Solved to Sold is a practical playbook for creating your solution story and bringing it to life. We'll give you all the tools, tactics, tricks, and techniques, to align the solution story to your success metrics, and provide you with a powerful framework to keep it updated as your business evolves.
I'll soon be publishing Solved to Sold. To be the first to know when a printed version is available, drop me a line at dave@wordandmouth.com.
I want this book to be available to everyone. So if you're happy to read the digital version, it'll be right here for now on the website. I'll create ePUB and mobi versions in due course - and hopefully Google will do a good enough job translating the web version to help every business across the world.