
Small is awe
One thing us smaller companies will have as a big advantage versus those already in the space competing for B2B jobs is we fully understand that simple = smart.
Too many folks who charge the earth think complex = client satisfaction. They couldn’t be further from the truth and thankfully the internet is helping to show these masters of baloney up for what they are – smoke machines.
I pride myself in giving clients not only advice, but coaching, when we consult before a job is offered.
That way they know I’m not bluffing either about what I can offer, or what they will receive.
Does this sound right to you? Is small the new big?