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As a journalist and professional communicator I always find the networking event a fascinating study of human behaviour. Everyone is different, yet there are some blatant familiarities in the styles of networker demonstrated at these shebangs. THE HOST is there to tick your name off and welcome the speaker. The host is your friend and connector, [...] @dolphinmusic here do you have the Rode Podcaster in stock – or similar to connect via USB? Big love to ya! in reply to dolphinmusic # I’ve been around the block a few times in recent weeks. I’ve had to: my business advisor is literally located behind where I live! And while I obviously respect and value his advice, I’ve discovered two incredible ways to take your business forward that don’t involve the conventional ‘experts’ we’ve come to view as absolutely necessary [...] [mp3]http://wordandmouth.com/audio/whypodcast_250909.mp3[/mp3] Personality. Droning is an attention killer. Right now for research purposes only I’m listening to a podcast that is purportedly designed to give you tips on public speaking. The podcaster has one tone – a dull one. I’m questioning the interest level of the broadcaster, so why should I bother listening to the content. Behind [...] [mp3]http://wordandmouth.com/audio/lovestaff_240909.mp3[/mp3] Sometimes when business gets on top of you – your business is running you, rather than the other way around – you lose focus on the important stuff while obsessing over the minutiae. It happens to us all. Some people call it stress, I call it overworked. The most important part of business is doing business. [...] [mp3]http://wordandmouth.com/audio/talksell_230909.mp3[/mp3] Every time you open your mouth, you’re selling a service. You live, you sell. Someone with sense on his or her side said to me a while ago that it doesn’t matter whether you’re the interviewer or the interviewee, you’re on a sales pitch. Makes sense really. You’re either selling your company or selling yourself. And so it applies [...] Don’t follow the pack: be a success when you craft press releases to showcase your new wares and services. Your mother will love you for [...] [mp3]http://wordandmouth.com/audio/free_210909.mp3[/mp3] Are you harnessing ‘free’? Focused on cost efficiencies, maybe even saving thousands of pounds annually by using complimentary products on the ‘net? If you’re not, you’re definitely missing a trick. There are so many ways to reach out for new market opportunities with pennies or even just your time. Social media, anyone? And what about all [...] [mp3]http://wordandmouth.com/audio/rev_biz_200909.mp3[/mp3] I realised today I’m a complete addict to SME success. It made me sweat with excitement. I genuinely felt incredible joy at being a marketing geek, but being happy in my skin and proud to be able to work with some of you incredible people. There’s only one thing better than personal achievement, and that’s seeing [...] [mp3]http://wordandmouth.com/audio/span_180909.mp3[/mp3] Well folks, if we are to believe the hype/surveys (judge for yourself which of the words separated by a slash are the most plausible) then web users are becoming even less focused on the job in hand. Broadband and loud babies have evidently been working in cahoots, for the tolerance point for surfers waiting for web [...] |
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